Julie Edler

Julie Edler is an influential C-suite leader and Fellow of the Chartered Institute of Marketing with over 30 years of senior-level experience, including director roles at Liverpool FC and HBOS plc. Renowned for her expertise in business development, marketing strategy, customer acquisition, and retention, Julie has a proven track record of driving sustainable growth in competitive markets.

With a focus on creating and executing innovative marketing strategies, Julie has consistently delivered results, helping businesses overcome sales and marketing barriers to unlock their full potential. Her deep understanding of customer engagement, brand development, and digital advertising, combined with a data-driven and technology-enabled approach, ensures measurable impact across both B2C and B2B sectors.

As the founder of Gecko Marketing, Julie brings her extensive experience in building global brands, blending cutting-edge technology with timeless marketing principles. Her collaborative, results-oriented style and commercial acumen make her an invaluable asset to The Collective Advisory Board. Julie’s expertise supports boards in tackling complex challenges, enhancing customer loyalty, and aligning marketing efforts to drive growth and achieve strategic objectives.